Privacy Policy

This Privacy Policy describes how Soft Serve (“we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit or make a purchase from our website (the “Site”).

We are committed to protecting your privacy and ensuring that your personal information is handled responsibly and securely.

1. Personal Information We Collect

When you visit or interact with our Site, we collect certain information to provide you with our services, fulfill your orders, and improve your shopping experience.

a) Device Information

  • Examples: version of web browser, IP address, time zone, cookie information, pages/products you view, search terms, and how you interact with our Site.

  • Purpose: to properly display the Site, improve functionality, and perform analytics on Site usage.

  • Source: collected automatically via cookies, log files, pixels, or tags.

  • Disclosure: may be shared with our platform provider Shopify.

b) Order Information

  • Examples: your name, billing/shipping address, payment details (including credit/debit card numbers), email address, and phone number.

  • Purpose: to process your orders, arrange shipping, confirm transactions, communicate with you, and screen orders for fraud or risk.

  • Source: collected directly from you.

  • Disclosure: may be shared with Shopify, our payment partners, and shipping partners.

c) Customer Support Information

  • Examples: name, contact details, and any information you provide during communication.

  • Purpose: to respond to inquiries and provide customer service.

  • Source: collected directly from you.

  • Disclosure: may be shared with Shopify for support services.

2. How We Use Your Personal Information

We use the information collected for purposes including:

  • To provide, fulfil, and improve our products and services.

  • To process payments, deliver orders, and handle returns/exchanges.

  • To communicate with you about your orders or account.

  • To personalise your shopping experience.

  • To send marketing emails or promotions (if you’ve opted in).

  • To detect fraud, prevent illegal activity, and ensure Site security.

  • To comply with legal obligations.

3. Sharing Your Personal Information

We may share your personal information with trusted third parties to help us provide our services, such as:

  • Shopify – our e-commerce platform provider.

  • Payment processors – for secure transactions.

  • Shipping providers – to deliver your orders.

  • Marketing/analytics partners – to help us improve and promote our services (if applicable).

We will never sell your personal information to third parties.

4. Cookies

We use cookies and similar tracking technologies to improve your browsing experience, analyze traffic, and personalize content. You can control or disable cookies in your browser settings, though some features of the Site may not function properly if you do.

5. Data Security & Retention

While no method of transmission over the Internet is 100% secure, we take reasonable steps to protect your personal information.
We retain your data only as long as necessary to fulfill orders, comply with legal obligations, resolve disputes, and enforce agreements.

6. Your Rights

Depending on your location, you may have the right to:

  • Access the personal information we hold about you.

  • Request corrections or updates.

  • Request deletion of your personal data.

  • Opt out of marketing communications at any time (via the “unsubscribe” link in emails).

To exercise your rights, contact us using the details below.

7. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites.

8. Children’s Privacy

Our services are not directed to individuals under the age of majority in your jurisdiction. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us to have it deleted.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal and regulatory reasons. Updates will be posted on this page.

10. Contact Us

If you have questions about this Privacy Policy or would like to exercise your data rights, please contact us at shopsoftserveclothing@gmail.com.